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App Test: A look at two new apps that claim to fact check political ads

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Copyright 2012 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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Posted: 09/05/2012

KANSAS CITY, Mo. - From now until right up to the November election, both sides will spend millions of dollars to aim their message right at voters.

We tested two new apps that you can use on your couch to fact check political ads when they come on TV or radio.

Applications designed for political ads are mostly free and easy to use like Ad Hawk and Super PAC. The apps take audio from the ad and match it to a database to tell you who paid for it and who is trying to influence your vote.

Ad Hawk can be used on TV or radio ads and it covers many races including the Missouri Senate Race.

Super PAC is only for presidential ads on TV. This app is also linked to different political fact checking agencies so it will show if the ad can actually be trusted.

"Even though it seems like apps, iPads, iPhones, Androids are more prevalent today among everybody, they're actually not," explained Dr. Beth Miller, an assistant professor of political science. "Most people over the age of 50 do not have an iPhone or an Android."

Miller knows technology plays a role in many people's lives, but political campaigns also recognize the target demographic.

"Unfortunately, the people who have the ability to fact check are also the people who are less likely to vote, which is kind of an interesting dynamic," she said.

Find out more about the Ad Hawk app here: http://bit.ly/7ZSm5T

Find our more about the Super PAC app here: http://bit.ly/KcXpYA

Copyright 2012 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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