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We’re Open: Medical student says creativity is key to keeping side business alive during pandemic

Posted at 7:11 AM, May 04, 2020
and last updated 2020-05-05 11:17:02-04

KANSAS CITY, Mo. — You’ve probably heard of a Z-Pak, but what about a C-Pak?

It stands for cake pop pack and it's a perscription for happiness.

Hannah Billings came up with the idea for the made-to-order bakery she runs out of her Kansas City area house called Cake on a Stick.

The full-time medical student said she’s had to get creative during stay-at-home orders to keep the side business going. That attitude led to the C-Pak, a few pill-shaped cake pops in a prescription bag.

Billings is also selling DIY decoration kits, plus she rolled out new flavors during the stay-at-home orders.

The strategy seems to be working, she said she’s getting plenty of business during the COVID-19 pandemic.

“[Customers] have offered me tips because they just want to support small, local businesses which has been super sweet and very, very generous, but definitely not necessary,” Billings explained. “It’s been really cool to see how the community has definitely supported me and my small business during this time.”

Her advice to other small businesses is use social media for marketing, get creative with what you offer and highlight holidays to give people a reason to buy your product. For example, a C-Pak would make a great gift to a nurse during National Nurse Day, which is Wednesday.

We've created a Facebook group, We're Open Kansas City, where members of the community can post businesses serving their community.