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Kansas City hotels say FIFA World Cup 2026 bookings falling short of expectations

Kansas City hotels say FIFA World Cup 2026 bookings falling short of expectations
Jeff Keeley.png
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KSHB 41 reporter Fernanda Silva covers stories in the Northland, including Liberty. She also focuses on issues surrounding immigration. Share your story idea with Fernanda.

Less than 40 days before the FIFA World Cup 2026, some Kansas City hotels say bookings have not met the expectations they set a year ago.

Kansas City hotels say FIFA World Cup 2026 bookings falling short of expectations

The American Hotel and Lodging Association says some hotels in the city are not seeing the surge in visitors they anticipated.

Jeff Keeley, general manager of InterContinental Kansas City at the Plaza, said the reality of the booking landscape looks different than what the hotel projected.

Jeff Keeley, General Manager.png

"It's probably not the bloom that we were expecting, but it's still early," Keeley said. "I wish it were, not the peaks and valleys. I wish it were peaks all the time."

Ryan Hiser, owner of Aida KC, described a similar feeling.

"We like to say, you know, instead of being like these 10, these big mega events, it's going to be, you know, just several Taylor Swift concerts, which no one can complain about. That's still a great day," Hiser said.

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I reached out to more than 15 hotels. Some declined to answer questions about World Cup bookings, and others said they were not available.

Visit KC was also not available for an interview but provided a statement. You can read it in full below:

"While hotel occupancy in Kansas City has not followed the expectations originally projected by FIFA to this point, our hotel community continues to fine tune their approach to existing demand, leveraging this once-in-a-generation event. That said, there are positive indicators on the horizon.

As with all other host cities, Kansas City is seeing a change in travel booking behavior for potential FIFA World Cup 2026 visitors. Booking windows are shortening with more last-minute travel decisions being made, particularly for international visitors, and ever-changing global landscapes are impacting all aspects of travel. However, while increasingly concentrated and domestic-led, demand is growing in the market.

We are seeing positive data for travel to Kansas City, including air demand peaking over World Cup, with June (+48% YoY) and July (+32% YoY) showing the strongest considerable growth as well as forward booking data showing Kansas City International Airport (MCI) outperforming both its competitive set and the U.S. average across domestic, international and overall demand growth this summer, with the strongest gains occurring during peak match windows. Additionally, Kansas City was named the No. 1 trending summer travel destination, according to Google Flight data, proving there is significant interest in the destination.

While airline capacity alone doesn’t capture the full picture, especially for a strong drive market like Kansas City, momentum is building and with more than a month until the tournament kicks off, Kansas City is still expecting to welcome record-breaking numbers of visitors to the Heart of America."
Derik Detter, Director of Market Research at Visit KC

"It's going to continue to get better and better. It's going to be a good year, a good two months for us. So we're excited about it," Keeley said.

This story was reported on-air by a journalist and has been converted to this platform with the assistance of AI. Our editorial team verifies all reporting on all platforms for fairness and accuracy.